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Insights

Building you personal brand

The importance of personal branding in today’s business world cannot be overstated. It starts from the moment you are looking for your first job and then follows, or rather steers, your career. How people see you is heavily influencing what you can and will do both today as well as in the future. An article by the recruitment company Michael Page highlights three key points in creating your personal brand:

  1. Play to your passions
  2. Identify your strengths
  3. Have a consistent plan

We see two types of personal brand, which builds on each other, where the article is mainly talking about only one – your long term brand and reputation which, to quote Michael Page, “can pave the way for career advancement and professional success, and create a positive reputation for you in your industry.” Before you get there, however, you need to first identify who you are, who you want to be and what is you value add to an employer.

Read the full article here: Michael Page – Building Your Personal Brand

Then book your session with Empowwer Me to start building your professional brand.

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